Pinterest for Business
The power of several thousand words…
Pinterest can convey your message instantly
Not all of us like to read pages and pages of content. Approximately 65 % of the population absorbs information visually, and everyone’s brain processes images 60,000 times faster than the written word, literally allowing you to convey your message in less than a split second. There lies the power of pinning.
If you have a visual business, product or service, or if you can access and share valuable information visually which you know will be of interest to your prospects/customers, then you should be using this incredible social media platform.
Pinterest’s user base climbed 25% year-over-year to 72.8 million monthly active users in 2015, 85 % of whom are women.
Candidates attending Level 2 Promotion of Goods and Services with Social Media & Level 3 Principles of Social Media Advertising and Promotion, will learn how to use themed Pinterest boards to display company products, products being used in a number of interesting ways or other topical images of interest to your potential customers.
What you will learn
Candidates will learn to :-
- Research customers on Pinterest
- Open a business Pinterest account
- Craft good pin descriptions
- Create article and product rich pins
- Run a promoted pins campaign
- Measure Pinterest success with analytics.
How this will help
Understanding what to pin and how often, writing successful pin descriptions, engaging with influencers and creating inspiring boards, is an excellent way to support a visual product or service and offer application ideas.
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Creativity is a way of seeing things in a different way than most people do.Walt Disney
Very informative course. Great knowledge, approachable and friendly tutor.Stacey Fenn